Accenture’s executives and Fortune 500 clients needed someone who could translate complex transformations into clear messages that resonated with customers, investors, and stakeholders.
Delivered strategic communications that helped the world’s largest companies and government agencies understand how to better engage their audiences and demonstrate measurable business value.
Government & Consumer Comms
Through strategic communications, drove 20,000+ customers to enroll in a major European utility’s demand response campaign during Europe’s 2022 energy crisis – translating complex grid reliability challenges into clear, actionable messages that delivered €135M in savings and helped prevent national blackouts. Managed stakeholder communications with government ministers and EU regulators during critical infrastructure challenges.
Executive Comms
Crafted compelling narratives for Accenture’s CEO and Global Management Committee, translating AI and enterprise transformation strategies into clear messages for boards, investors, and policymakers at the highest levels of business and government.
Key accomplishments:
- Developed strategic messaging frameworks for CEO and Global Management Committee members, ensuring consistent, compelling narratives across all stakeholder engagements including earnings calls, board presentations, policy forums, and media interviews.
- Led development of Accenture Foresight, the firm’s thought leadership application, creating content strategy and editorial frameworks that positioned Accenture executives as authoritative voices on emerging business trends and technology transformations.
- Crafted keynote speeches, Congressional testimony preparation materials, and executive talking points for high-stakes engagements with Fortune 100 CEOs, government officials, and international business leaders.
- Led thought leadership strategy positioning executives as authoritative voices on AI, enterprise reinvention, cybersecurity, and digital transformation, securing placements in tier-one business publications and invitations to World Economic Forum and similar prestigious platforms.
Events
V360 Awards – Global Client Celebration
- Served as Project Communication Lead and Host for Accenture’s premier client recognition event, managing all aspects of executive communications, client coaching, and program delivery for an audience of C-suite leaders from the world’s largest companies.
- Ensured Accenture’s CEO and Global Management Committee members were expertly prepared with tailored talking points, client intelligence briefings, and strategic messaging frameworks for high-value relationship building moments.
- Coached Fortune 500 client executives on storytelling and presentation delivery, helping them confidently articulate the business impact of multi-million dollar consulting engagements to peer CEOs and industry leaders.
- Delivered polished, engaging hosting that maintained executive attention throughout complex technical presentations, creating memorable experiences that strengthened client loyalty and expanded strategic partnerships.
Foresight
As the creative design lead and graphic maestro behind the Foresight app, I was pivotal in translating Accenture's esteemed thought leadership into a digital odyssey for clients and stakeholders. Celebrated at Davos, Foresight emerged as the company's premier conduit for intellectual engagement, revolutionizing client interactions. I crafted an app experience where users curate their own narrative, choosing to read, view, or listen at their whim. Beyond the app's digital realm, my creative touch extended to its out-of-home and digital advertising campaigns, amplifying its presence in the global arena.
I delved deep into understanding user needs, ensuring the Foresight app met and surpassed expectations. Through meticulous market analysis, I identified opportunities for innovation. Adopting a holistic approach, I harmonized business objectives with user desires, laying the groundwork for the app's visionary trajectory.
Wireframing
I crafted detailed wireframes that visualized the app's structure and user journey. Embracing collaboration, I integrated diverse ideas, refining designs based on regular feedback. Throughout, my focus was on clarity and usability, ensuring an intuitive user experience.
Research
I conducted comprehensive user research, unveiling crucial preferences and behaviors. By benchmarking against industry leaders, I discerned best practices. Keeping abreast of mobile trends and consistently seeking user feedback, I ensured Foresight stayed ahead of the curve.
Design
I designed Foresight, blending functionality with contemporary aesthetics. I established a consistent theme across all pages, fortifying the brand's identity. Mindful of our mobile audience, I developed a responsive design, integrating dynamic elements to heighten user engagement.
Let there be change
Accenture
From the inception of RFPs to the tangible touchpoints of client interactions, be it in-person or virtual, my role encompasses the orchestration of the entire creative symphony. My canvas is vast: I breathe life into ideas, sculpt branding identities, and direct cinematic tales. My design expertise is both digital – think apps, prototypes, and interactive presentations – and tangible, with a flair for crafting evocative print assets and immersive experiential elements. From the page to the stage, my work is where vision meets execution.
Presentation Design
As Accenture’s lead designer, I craft narratives through presentations, merging global expertise with design precision. My work, shaped by collaborations with the World Economic Forum, DreamForce, and Fortune 500 leaders, embodies the fusion of technology and storytelling, creating impactful visuals that resonate, inform, and inspire.
Digital Design
Designing and maintaining websites for numerous projects and client companies ensures brand consistency across platforms. Managing the CMS involves handling all implementations and modifications. Leading UX/UI results in crafting new modules essential for the site and CMS. Overseeing, gathering, and reporting digital KPIs focuses on web analytics and website conversion optimization.
Print Design
At the intersection of innovation and tradition, eye-popping print designs are crafted to secure diverse business avenues. From captivating posters to informative books, each piece serves as a tangible testament to commitment. Aiding talent acquisition, fortifying client relationships, and amplifying out-of-home campaigns, these designs ensure engagement and presence in every realm.
Government Advisory
Understanding customer needs through comprehensive research
Led content development and research analysis for Accenture’s groundbreaking public transit study examining how COVID-19 transformed rider behavior and expectations across 16 global cities—translating complex survey data from 6,200+ passengers into actionable insights for transit operators facing 70% ridership declines.